Sophie Ashby
Interior designer
Sophie Ashby, a friend of The Yellow World, is a visionary interior designer and entrepreneur with a global perspective. Half South African, half English, Sophie grew up between Cape Town and the UK before refining her craft with a BA in History of Art and studies at Parsons in New York. She founded Studio Ashby Ltd at just 25 and co-founded United Design to champion diversity in interior design. In 2021, she expanded her creative ventures with Sister by Studio Ashby, now a vibrant space in St James’s Park. I can’t wait for you to shop her exclusive edit!
TYW: What is the most versatile piece of clothing you own?
Sophie: A Casely-Hayford tailored blazer.
TYW: What’s one thing you invest in, and one thing you’re happy to save on?
Sophie: Invest in coats and bags; save on knits and denim.
TYW: What are three beauty products you can’t live without?
Sophie: Emma Lewisham Face Oil, Tan Luxe drops, and Ilia Limitless Mascara.
TYW: What song are you currently listening to on repeat?
Sophie: ‘O-o-h Child’ by The Five Stairsteps.
TYW: Bath or shower?
Sophie: Bath if I have time.
TYW: Coffee or tea?
Sophie: Tea, Rooibos ideally.
TYW: Music or movies?
Sophie: Music. I have our HOME ART SOUL playlist on repeat all day.
TYW: Trainers or heels?
Sophie: Trainers. I love wearing heels, but I live in boots and trainers.
TYW: Lipstick or lip gloss?
Sophie: Carmex lip balm—I’m not a lipstick or lip gloss gal.
TYW: Baggy or straight-leg jeans?
Sophie: Straight.
TYW: Online or in person shopping?
Sophie: Online is where I do most of my shopping, but I love nothing more than being in a shop, especially a beautifully, thoughtfully curated one like Mouki Mou or Willer Gallery.
Sophie Ashby
Interior designer
Sophie Ashby
Interior designer
Sophie Ashby, a friend of The Yellow World, is a visionary interior designer and entrepreneur with a global perspective. Half South African, half English, Sophie grew up between Cape Town and the UK before refining her craft with a BA in History of Art and studies at Parsons in New York. She founded Studio Ashby Ltd at just 25 and co-founded United Design to champion diversity in interior design. In 2021, she expanded her creative ventures with Sister by Studio Ashby, now a vibrant space in St James’s Park. I can’t wait for you to shop her exclusive edit!
TYW: What is the most versatile piece of clothing you own?
Sophie: A Casely-Hayford tailored blazer.
TYW: What’s one thing you invest in, and one thing you’re happy to save on?
Sophie: Invest in coats and bags; save on knits and denim.
TYW: What are three beauty products you can’t live without?
Sophie: Emma Lewisham Face Oil, Tan Luxe drops, and Ilia Limitless Mascara.
TYW: What song are you currently listening to on repeat?
Sophie: ‘O-o-h Child’ by The Five Stairsteps.
TYW: Bath or shower?
Sophie: Bath if I have time.
TYW: Coffee or tea?
Sophie: Tea, Rooibos ideally.
TYW: Music or movies?
Sophie: Music. I have our HOME ART SOUL playlist on repeat all day.
TYW: Trainers or heels?
Sophie: Trainers. I love wearing heels, but I live in boots and trainers.
TYW: Lipstick or lip gloss?
Sophie: Carmex lip balm—I’m not a lipstick or lip gloss gal.
TYW: Baggy or straight-leg jeans?
Sophie: Straight.
TYW: Online or in person shopping?
Sophie: Online is where I do most of my shopping, but I love nothing more than being in a shop, especially a beautifully, thoughtfully curated one like Mouki Mou or Willer Gallery.
GABRIELA HEARST ・£1,190
Camero leather knee boots
ANCIENT GREEK SANDALS ・£245
The Slipper
REJINA PYO・£750
Alice Coat
BY MALENE BIRGER ・£720
Alya Trench Coat
COLVILLE ・£825
MIDI ARROW CYLINDER BAG
AGOLDE・£330
Luna Jeans
NANUSHKA ・£565
Kloe Brushed Sweater
METIER ・£2,890
Cala 42 Woven Bag
WALES BONNER ・£635
Wish Earrings
All products on this page have been selected by our guests, however we may make commission on some products.